Pricing
Start free. Upgrade for every page, or the whole journey.
Free audits one page at a time with your own AI agent, at no cost. Pro makes page audits unlimited and tracks every problem until it is fixed. Enterprise follows your visitors through whole journeys, ranks what stops them by your own evidence and proves each fix. Our UX engineer can run it all for you.
01 / Free, Pro and Enterprise
Free gives you real page audits by your own AI agent, with your own traffic and searches beside them. Pro makes them unlimited and tracks every problem in your team’s tracker until a later audit proves it fixed. Enterprise follows your customers through every step, ranks what stops them by what it costs, and checks every fix on your live website.
Scroll sideways to compare Free, Pro and Enterprise.
| What you get | Free $0, no card | Pro $249 a month | Enterprise $499 a month |
|---|---|---|---|
| The plan | |||
| Price | $0, for as long as you like | $249 a month | $499 a month |
| Card to start The trial starts the first time you add a card. One trial per account, on the first plan you choose. | No card | 2-week trial | 2-week trial with 2 analysis units |
| Organisations (websites) | 1 | 1 | Unlimited |
| Team members Admins and UX engineers, invited by email. | Included | Included | Included |
| Your own AI agent does the browser work We recommend GPT-5.6 and higher or Claude Opus 5.5 and higher. It runs in a desktop app, your editor or the terminal. | Included | Included | Included |
| Managed service A UX engineer runs it all for you. | Not included | Not included | $5,000 a month add-on |
| Page audits | |||
| Page audits One page, checked by your agent and written up. | 5 a month | Unlimited | Unlimited |
| Every WCAG 2.2 level A and AA criterion Each one checked in the browser, with a result. | Included | Included | Included |
| UX Robot’s usability checks Finding, understanding, deciding, acting and recovering from mistakes. | Included | Included | Included |
| Search checks from Google’s own guidance 41 rules, from crawling and indexing to titles, content and structured data, kept up to date with Google every week. | Included | Included | Included |
| Whether Google has indexed the page From Google’s URL Inspection, with Search Console connected. | Included | Included | Included |
| Speed for real visitors and in the lab Chrome UX Report and Lighthouse, measured by UX Robot. | Included | Included | Included |
| Every problem pictured, with the fix and its severity | Included | Included | Included |
| The page’s traffic from your GA4 Views, sessions, engagement and key events or goal completions. | Included | Included | Included |
| The searches that bring people to the page From your Search Console: clicks, impressions, click rate and position. | Included | Included | Included |
| Your agent checks the page answers those searches And weighs each problem by how many people meet it. | Included | Included | Included |
| Microsoft Clarity heatmaps and errors for the page Read by your agent in your own Clarity. | Included | Included | Included |
| Live progress, and an email when it is ready | Included | Included | Included |
| Problems become tracked issues Numbered, sent to your tracker and checked by the next audit of the page. | Not included | Included | Included |
| Journeys | |||
| Whole journeys, from the first page to the goal Every page on the route checked the same way as a page audit, for accessibility, usability and search, from the sign-up or sign-in page as a new customer sees it to the signed-in pages after it. | Not included | Not included | Included |
| Analysis units One unit is one journey report. | Not included | Not included | 10 a month, packs from $125 |
| Every finding ranked by what your GA4 shows it costs | Not included | Not included | Included |
| Your goal, who completes it and where people leave From your GA4, with a funnel along the route. | Not included | Not included | Included |
| Clarity recordings read in groups With each claim checked against the recordings it cites. | Not included | Not included | Included |
| Journey ideas from your GA4 User stories worth testing, from your landing pages and key events. | Not included | Not included | Included |
| Competitors tested on the same journey Stage by stage, with their speed and Google results. | Not included | Not included | Included |
| Every fix pictured on your own page Before and after pictures, with versions A and B to test. | Not included | Not included | Included |
| Stakeholder reports and PDF | Not included | Not included | Included |
| Scheduled reruns Every two weeks, month or three months. | Not included | Not included | Included |
| Search | |||
| Searches for the audited page, from your Search Console | Included | Included | Included |
| Search Console across every page of a journey Demand, topics and clicks before people arrive. | Not included | Not included | Included |
| What people search before they arrive The searches your customers make for the journey’s goal, with monthly volume, cost per click and where you rank, from DataForSEO. | Not included | Not included | Included |
| Google’s results page for your biggest searches Who ranks and advertises, the questions Google suggests and whether an AI Overview answers first. | Not included | Not included | Included |
| Competitor suggestions from search | Not included | Not included | Included |
| Fix and verify | |||
| Issues with their own numbers and history | Not included | From page audits | From journeys and page audits |
| Jira and Linear (Azure DevOps and GitHub coming soon) | Not included | Included | Included |
| Coding agents find, fix and verify issues over MCP | Not included | Included | Included |
| Spot checks after every deploy A fix is marked fixed only when it is seen on your live website. | Not included | Not included | Included |
| Slack and Microsoft Teams alerts | Not included | Not included | Included |
| Page timeline A daily history of key pages, with GA4 before and after each change. | Not included | Not included | Included |
| Impact page and monthly summary | Not included | Not included | Included |
No card needed for Free. Pro and Enterprise start with a 2-week trial the first time you add a card. Prices are in USD, billed monthly; there is no annual agreement.
Managed service
$5,000 per month, added to Enterprise
Our UX engineer finds your highest-value journeys, runs them, reviews every report, builds your plan with your team and reruns after each release, so you see what improved. Agreed with you before it starts.
Talk to us02 / Additional capacity
On Enterprise, purchased units roll over and remain valid for 12 months. They can be used while your trial or subscription is active.
5 units
$125
$25 per analysis unit
10 units
$250
$25 per analysis unit
25 units
$625
$25 per analysis unit
Unit-pack prices are one-time charges in USD. Trial users may purchase packs.
03 / Try Enterprise
$0
for 2 weeks
Included capacity
2 analysis units
Any Free account, the first time its owner adds a card. Each account gets one trial, on the first plan it chooses; a Pro trial has no analysis units.
2 analysis units to use during the 14-day trial
A payment method is required to start. After the trial, the monthly subscription begins unless it is cancelled beforehand.
You can buy any analysis-unit pack during the trial. Purchased units remain valid for 12 months.
04 / How analysis units work
01. Held from the start
A journey holds one analysis unit from the moment it starts, so an account cannot start more journeys than its balance supports.
02. Used for the work done
The unit is used when the report is written, including a report that explains more evidence is needed.
It is also used if the journey is stopped, or left for 7 days, after UX Robot has planned its test.
03. Returned when no work was done
The unit goes back to the balance if the journey stops before UX Robot plans its test, or if its last report attempt failed because of the AI provider, network, queue, parser, validation or application.
04. Included units expire monthly
The 10 units included in the subscription do not roll over into the next billing month.
05. Purchased units roll over
Purchased units remain available for 12 months.
Trial and monthly included units are used before purchased units.
06. Everything else is included
Only journey reports use units.
Journey ideas, competitor suggestions, spot checks that verify your fixes, the page timeline, the Impact page, ticket tools, Slack and Teams alerts and coding agent tools never do.
05 / Commercial details
Yes. Your own AI agent does the page audits, so they cost us nothing to run, and there is no card to enter. Upgrade only when you want more pages or whole journeys.
Only the account owner is billed. Organisation members use the account without a separate subscription charge.
On Enterprise, yes. Organisations and projects are unlimited, subject to fair use. Free and Pro include one organisation.
Yes. The account owner moves between Pro and Enterprise in Billing at any time. Upgrading to Enterprise starts a new month that day, charged less your unused Pro time; switching to Pro credits the unused Enterprise time to your next invoice.
Yes, during an Enterprise trial. Any of the three unit packs can be purchased.
The account returns to Free. Your organisations, past reports and issues are kept, and paid features unlock again when the subscription is active.
The account owner can update payment details, view invoices and manage the subscription through the Stripe customer portal.
Start free
Create an account, connect your AI agent and audit the page that matters most to your visitors. Upgrade when you want UX Robot to follow them through the whole journey.